UPM Raflatac launches new white plant-based PE film for home and personal care applications

Press Release 12.2.2018 11:00 EET

(UPM Raflatac, Helsinki, 12 February 2018 at 11:00 EET) - UPM Raflatac is extending its range of film face materials for the European market with a new white plant-based material that provides a sustainable alternative to fossil-based films for a wide variety of end uses. RafBio PE White performs just like standard PE film, and its excellent flexibility makes it ideal for the squeezable bottles and contoured containers that are widely used in household product labels and cosmetic labels.

Part of the RafBio family of bio-based labeling solutions, RafBio PE White and Clear are the ideal choices for customers who are looking for a sustainable film face materials that will reduce greenhouse gas emissions during their life cycle, compared to conventional PE, while still keeping products looking their very best. Made from sugarcane ethanol, the films contain more than 80% renewable plant-based raw material and are recyclable within the same recycling streams as fossil-based PE.

RafBio PE films are combined with our RP37 adhesive for multi-purpose labeling applications. Furthermore, UPM Raflatac's RafCycle™ program offers significant benefits to label printers and end users by turning waste into valuable resources.

"A bio-future is the logical solution for a circular society and we need more radical innovation to get there. At UPM Raflatac, we are taking steps to develop products that are thinner and lighter, recyclable and biobased. RafBio PE White is the logical choice for printers that want to go beyond eco-box-ticking. It's a game changing packaging solution that helps make the circular economy a reality for leading brand owners," says Robert Taylor, Director, Sustainability, UPM Raflatac.

Click here to download photo of the new RafBio PE White »

For further information please contact:
Päivi Knihti, Segment Manager, Films, EMEIA, UPM Raflatac, tel. +358 2041 68 395

UPM, Media Relations
Mon-Fri 9.00-16.00 EET
tel. +358 40 588 3284
media@upm.com

UPM Raflatac
UPM Raflatac is labeling a smarter future by developing innovative and sustainable labeling solutions complemented with world-class service. As one of the world's leading producers of self-adhesive label materials, we supply high-quality paper and film label stock for consumer product and industrial labeling through a global network of factories, distribution terminals and sales offices. We employ around 3,000 people and made sales of EUR 1.4 billion (USD 1.5 billion) in 2016. UPM Raflatac is part of UPM - The Biofore Company. Find out more at www.upmraflatac.com.

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UPM
UPM leads the forest-based bioindustry into a sustainable, innovation-driven and exciting future across six business areas: UPM Biorefining, UPM Energy, UPM Raflatac, UPM Specialty Papers, UPM Paper ENA and UPM Plywood. UPM provides sustainable and safe solutions to the growing global consumption. Products are made of renewable and recyclable materials. The group employs around 19,300 people worldwide and its annual sales are approximately EUR 10 billion. UPM shares are listed on NASDAQ OMX Helsinki. UPM - The Biofore Company - www.upm.com

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