UPMRaflatac
Story | 05/10/2021 08:16:24

Unilever: Sustainable packaging through a smarter choice of label materials

Unilever’s Sunlight soap brand has been available since the 1880s. Now, more than 140 years later Sunlight has become a globally recognized household item. To reduce the environmental impacts of its packaging, Unilever has partnered with UPM Raflatac. The Sunlight dishwashing liquid bottles feature unique UPM Raflatac RAFNXT+ label materials that help mitigate climate change, moving Unilever closer towards a cleaner future.

TAKEAWAYS

1. In relation to its Clean Future program, Unilever wants to reduce the environmental impacts of its Sunlight products

2. By choosing sustainable RAFNXT+ labels for all Sunlight bottles in Thailand, Unilever is taking positive climate action

3. RAFNXT+ label materials with thinner face and liner will benefit Unilever’s bottle converters as they have more label per roll resulting in increased productivity and less downtime

Unilever is a global company that sells fast-moving consumer goods under about 400 beloved brands. As a leader in sustainable business, the company has a purpose to make sustainable living commonplace through its Compass Strategy. One of the commitments Unilever has set is to halve its environmental footprint, including greenhouse gas emissions, cradle to shelf, by 2030.

Unilever has launched a Clean Future program that aims to reduce environmental impacts globally by moving from fossil raw materials to renewable or recycled ones throughout the creation, manufacture, and packaging of their cleaning and laundry products. Selecting UPM Raflatac’s sustainable RAFNXT+ label materials for its Sunlight products strongly supports this commitment.

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Making smarter choices with sustainable label materials

RAFNXT+ is the world’s first label material verified by the Carbon Trust to help mitigate climate change. It offers companies like Unilever an opportunity to take positive climate action through a smarter choice and use of materials. RAFNXT+ paper faces and liners are FSC™ certified (FSC-C012530), and the paper fibres originate in sustainably managed forests and other controlled sources.

Unilever has multiple sustainability commitments embedded in its business, such as eliminating deforestation from their supply chain and reducing carbon footprint from their products. By choosing RAFNXT+ labels for all Sunlight bottles in Thailand, Unilever has taken a step towards its goal of reducing environmental impacts globally by shifting away from fossil fuels towards renewable resources. It also moves Unilever closer to its sustainability goals of Clean Future.

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Benefits to converters

Apart from the environmental benefits, RAFNXT+ label materials bring more value to Unilever’s bottle converters when paired with thinner face and liner. This solution increases productivity by having more labels per roll meaning less downtime on roll change and more time on profitable label conversion and dispensing.

Other pressure sensitive label manufacturers may have corresponding thinner materials but the concept of RAFNXT+ is unique. UPM Raflatac’s calculation model is verified by the Carbon Trust and is in accordance with international greenhouse gas accounting standard PAS 2050.

RAFNXT+ product design starts from end use needs; its functionality is totally in place. Moreover, it combines smarter use and choice of materials which enables superior carbon performance compared to a standard label material.

Unilever is eager to hear more about UPM Raflatac’s sustainability related product innovations and packaging solutions that can help the company to take positive climate action.

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Unilever

Established over 100 years ago, Unilever is one of the world’s largest consumer goods companies, owning around 400 much-loved brands in 190 countries. Unilever has been named industry leader in the S&P Dow Jones Sustainability Index and retained leadership of the Globescan Sustainability Leaders survey in 2020. Unilever’s Sunlight brand has been making hygiene and cleanliness affordable around the world since the 1880s. Today, Sunlight is found around the world and used for cleaning dishes. Sunlight harnessed the power of natural ingredients in its formulation.

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Learn more about Sunlight 

UPM Raflatac RAFNXT+

UPM Raflatac RAFNXT+ is the world’s first label material verified by the Carbon Trust to help mitigate climate change. It enables a superior carbon performance compared to standard labels through the product design’s smarter use and choice of natural resources. RAFNXT+ paper faces and liners are FSC™ certified (FSC-C012530), and the paper fibres originate in sustainably managed forests and other controlled sources.

Learn more about RAFNXT+