Raflatac to participate in Latin American Label Summit

4/12/2004

Raflatac will be exhibiting at the upcoming Latin American Label Summit in Mexico City, June 8-9, where company Senior Vice President for the Americas, Jouko Lähepelto, will be delivering the keynote address.

Lähepelto’s address will highlight current trends in the Latin American pressure sensitive labeling industry with a special focus on the Mexican market. He will examine issues such as globalization, pressure sensitive growth opportunities and Mexico’s unique position within the global pressure sensitive decoration marketplace. 

Lähepelto comments, “It is a real honor to be asked to deliver the keynote address at this important industry event.  The Mexican pressure sensitive labeling industry has persevered through the ongoing impact of increasing globalization standards, NAFTA’s repercussions and recent economic downturn in the United States. Raflatac views Mexico as one of the most important regions in the Americas, and we will continue to dedicate resources to the Mexican marketplace.” 

As Mexican label printers face the mounting pressures of globalized standards, they have to increasingly look to their label material suppliers for the service and products needed assist them in paper-to-film product migrations and the challenges of printing multiple print processes on higher-performing material grades.

Kari Virtanen, Raflatac’s Film Development Director, will also be presenting at the Label Summit’s conference, targeting the pressure sensitive film sector.  Other presentation topics at the Summit’s two-day conference include digital printing and RFID, inks, package decoration trends and press technology.  The first forum of its kind ever to be held in Latin America, the Latin American Label Summit presents both industry suppliers, and Mexican label printers, with an invaluable opportunity to exchange information and establish across-border partnerships. 

 

Raflatac in brief
One of the world’s leading suppliers of paper-based and film pressure sensitive label materials, Raflatac develops and manufactures pressure sensitive constructions for a wide variety of needs in prime and VIP labeling. Raflatac has 2,200 employees and its turnover in 2003 was $850 million. The company has factories on five continents and a wide network of terminals and sales offices worldwide. Raflatac is part of the UPM Group, one of the world's leading forest product companies.

UPM shares are quoted on the stock exchanges in Helsinki and New York.

For further information, please contact:
Raflatac, Inc.
Patricia Smith, Marketing Communications Coordinator
400 Broadpointe Drive
Fletcher, NC  28732 USA
Tel. +1 828-651-4859
Fax  +1 828-651-4860
patricia.smith@raflatac.com

or

Raflatac Group Communications
Elisa Nilsson, Vice President, Communications
P.O. Box 53
33101 Tampere
Finland
Tel. +358 204 16 143
Fax +358 204 16 8136
raflatac@raflatac.com
www.raflatac.com