UPM Raflatac introduces renewed digital labelstock portfolio for HP Indigo technology

In response to market demand, UPM Raflatac has been actively working with HP to offer a versatile product portfolio suitable for use with the HP Indigo WS6000 digital press. To that end, the company is introducing a renewed digital product range for the Americas which includes several high quality paper and film labelstocks certified for use with this market-leading press through the HP Indigo Media Certification program. These products also work seamlessly with the HP Indigo WS2000 press and the WS4000 family of presses.

UPM Raflatac's roll-to-roll digital labelstocks have a proprietary top-coat, providing excellent liquid ink anchorage and a long shelf life for lasting printability, and they are engineered to deliver optimal color saturation and crisp resolution. The entire range is offered trimless at 5,000 feet with a minimum of 13 inches, reducing waste and increasing converter productivity.

Digital printing technology enables companies to produce small and medium-sized print runs of photo-quality labelstock cost-effectively and rapidly. Therefore, major brand owners in industries ranging from wine, to food and beverage, to retail apparel use this versatile printing method to test and launch new products and update packaging to match changing customer tastes.

“UPM Raflatac’s renewed digital product range is proof that we’re dedicated to helping companies succeed with digital printing,” says Patrick Goss, Prime Business Director, UPM Raflatac, Americas. “By offering products certified for the HP Indigo WS6000 digital press, we're ensuring that end-users are able to move swiftly to capitalize on emerging marketplace opportunities, differentiating their brands and driving revenues.”

For further information, please contact:
Mr Patrick Goss, Prime Business Director, UPM Raflatac, Americas,
tel. +1 828 651 4893
Ms Patricia Lähepelto, Marketing Communications Manager, UPM Raflatac, Americas, tel. +1 828 279 6340

A complete list of UPM Raflatac's digital products certified for use with the HP Indigo WS6000 digital press can be found here.