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Perfect fit for craft beer labeling

Labels for beer bottles | UPM Raflatac

​Pressure-sensitive, self-adhesive labels from UPM Raflatac help communicate your brand's story and character. Our ultra-clear, metallized, textured face materials and white films allow you to create eye-catching and informative custom beer bottle or can labels that help convince consumers to buy.

Labels as UNIQUE as your DRINK

​Every craft brewer has a distinctive flavor and story behind their beverages. The factors that tie craft brewers together are their passions to use only the highest quality ingredients and devoted attention to detail in the brewing process. Therefore, it’s just as important that the label represents your unique story and brand to set you apart from the competition in the craft beer market. 

UPM Raflatac has a team of global experts ready to help you find a solution to create a successful brand. With a wide range of paper and film label stocks, including smooth or textured materials with wet-strength properties and products that embrace foiling and embossing, we’ve got you covered for multiple design possibilities to make sure your brand stands out from the rest. Our materials can match the uniqueness of your beverage by offering a ‘natural’ and ‘craft’ look or clear ‘no label look’ to give you an advantage in an industry saturated with choice. 


From the brewer and consumers perspective, the label is a marketing tool that attracts, intrigues and closes the deal. Whether you’re filling a can or bottle and applying labels in a wet or dry environment, we have the material to match your needs. UPM Raflatac is here to guide you every step of the way and provide a solution that is the perfect fit for your business.

Wet or dry applications? 

Labeling beverages during wet or dry application processes determines the materials that we recommend. As we have materials that can perform under both environments, every situation is handled differently and we want to make it easier for you to find a quick and valuable solution. Just like the brew, the application techniques are different for every business and we've got you covered. In our latest craft beer solutions brochure, we have highlighted the wide range of faces and adhesives thatt will sustain every environment during your application process to help you find the perfect solution.

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Beer label products

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