At UPM Raflatac we are committed to reducing the impacts of our operations, and taking responsibility for the effects we have on the environment and society as a whole.
For example In Poland, we’ve signed an environmental partnership with the WWF Poland to help build fish passes into river dams. Events were organized to share the project outcomes and exchange environmental knowledge with customers. This partnership has been renewed in 2014 and UPM Raflatac will, for instance, organize a field trip to allow WWF Poland experts to learn about best practices implemented in Finland.
In addition to NGO partnerships, UPM Raflatac partners on environmental topics with customers and brand owners using our products.
Cooperation with Masi Agricola and Unilever
One significant example of these partnerships is the RafCycle liner waste recycling partnership implemented in Italy with wine producer Masi Agricola. Working locally with a leading company in paper recovery, L.C.I., we make sure that Masi’s release liner waste is collected and recycled into new paper at the UPM Platting paper factory.
According to our LCA calculation based on Masi’s production scenarios, diverting the liner waste from landfill and recycling it, enabled Masi to reduce their CO2 emissions by 26%.
Another good example of our collaboration philosophy is our partnership with Unilever. Our common goal is to reduce environmental impacts and make well-informed, sustainable choices when designing future label products.
Cooperating with a globally leading label printer, we extended the UPM Raflatac LCA model in order to help Unilever make informed choices for future label design and sustainable sourcing activities.