Labelexpo Europe success for Raflatac

Globally Pro Label

Raflatac’s theme at this year’s Labelexpo was the company’s new Pro Label promise. Raflatac’s core focus was on its expanding range of multifunctional filmic labelstocks for especially the personal care and beverage end-use segments.

The opening keynote at the expo was presented by Thomas Rohweder, Senior Vice President, Raflatac Europe, who gave an overview of the current climate in the European label market. Rohweder discussed brand owner packaging trends and requirements and focused on challenges as well as opportunities for the industry’s growth and development.

At the press conference, Heikki Pikkarainen, President of UPM Labelstock business, announced Raflatac’s most recent investment to double the company’s films capacity in Europe by the full modernization of the Tampere film lamination line.

Latest RFID product innovations on show

Showcasing at the joint stand with Raflatac, UPM Rafsec demonstrated their latest RFID product innovations’ functionality and use at the Raflastudio. The RFID seminar hosted by UPM Rafsec attracted around 150 participants to learn, discuss and share experiences of working with RFID.