Thin Range HG50 liner carries Thermalite success to Russian Neoprint
| UPM Raflatac initially defined and developed Thermalite Eco 300 RH 9 HG50 and other products in the Thin Range based on feedback from numerous printers favouring thinner products that reduce total applied costs throughout the chain, from raw material to labelled product. | |
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While the Thin Range was officially launched this autumn, owner of Neoprint Vasily Pavlov recalls how his company collaborated with UPM Raflatac to fine-tune the Thermalite labelstock in their process throughout spring and summer 2009, optimizing their production parameters and focusing particularly on die-cutting tools. Neoprint is among the five largest printing companies of Russia, supplying printing services compliant with European standards to the food, beverage and cosmetics industries, among others. |
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Tests in the laboratory and in actual conditions went well, and Neoprint has been supplying the Thermalite labelstock in industrial quantities for several weeks. Productivity from quality, too
Neoprint’s retail and logistics end-user was particularly won over by the consistently high quality of the label material, which maximizes productivity on the dispensing line as well as during conversion. Mr Pavlov attributes this to UPM Raflatac’s state-of the art labelstock factory in Poland, which he visited in August. Added value drives wide-scale adoption
In Neoprint’s case, rapid delivery to Eastern European countries from Poland, assisted by new IT systems and automated packaging, enable faster lead times for printers to respond quickly to customers in the region. All in all, the process benefits of a thinner, high-quality labelstock translate as added value that travels from UPM Raflatac to printer to end-user, which is a success everyone can share. Neoprint is still gathering feedback from their customer’s processes, but they’ve already approved the Thermalite labelstock for wide-scale use in 2010. For more information, please contact your nearest UPM Raflatac representative. | |
A thinner labelstock also means less waste, due particularly in this case to the 50 gsm HG50 liner. Though waste reduction doesn’t deliver financial advantages to printers and end-users in Russia, it’s certainly an aid to winning business in European countries where waste legislation drives up costs.