UPM Raflatac extends its range of self-adhesive label products with BS5609 approvalhttp://www.upmraflatac.com/emea/en/news/details/upm-raflatac-extends-its-range-of-self-adhesive-label-products-with-bs5609-approvalUPM Raflatac extends its range of self-adhesive label products with BS5609 approval<p><img class="ms-rtePosition-2" src="http://assets.upmraflatac.com/News%20images/2016/UPM-Raflatac-BS5609-approved-labels.jpg" alt="" style="margin:5px;" />UPM Raflatac has extended its range of self-adhesive label products that comply with section two of the internationally recognized <strong>BS5609 standard for self-adhesive labels for marine use</strong>. Five new product approvals bring the number of UPM Raflatac label products that meet the requirements of the standard to almost 50.</p><p>Four of the new products conforming to BS5609 section two – PET White TC 50, PP Solid White TC 60, PP Matt Solid White 60 and Polyprint 100 White – use UPM Raflatac’s RC77 adhesive, a strong permanent adhesive designed specifically for industrial chemical drum labeling. RC77 has improved temperature and chemical resistance, as well as good adhesion on polar and non-polar surfaces to ensure containers remain clearly identifiable throughout their lifetime. For label converters, it enables better runnability and more reliable dispensing. The fifth product, PP White UVI 60 for UV inkjet digital printing, uses UPM Raflatac’s RP77 adhesive. RP77 is a high-tack adhesive with good adhesion on polar and non-polar surfaces.</p><p>The BS5609 standard contains provisions to ensure that dangerous goods transported by sea should be durably labeled and identified. Section two details the requirements for pressure sensitive adhesive laminates and rates their performance in terms of dimensional stability, adhesion, artificial weathering, temperature cycling, and color fastness, as well as exposure to marine conditions for three months. <br><img class="ms-rtePosition-4" src="http://assets.upmraflatac.com/News%20images/2016/Arrow.JPG" alt="" style="margin:5px;" /><a href="http://assets.upmraflatac.com/PDF/Products/BS5609.pdf" target="_blank">Read the full list of UPM Raflatac products with BS5609 Part II approval</a></p><p><strong>For further information please contact:</strong><br>Jouni Iiskola, Labelling Solutions Manager, Oil & Industrial chemicals, Retail & Logistics, UPM Raflatac EMEIA, tel. +358 (0)40 739 8688</p><p>​</p>
HG45 PEFC Next-generation liner offers double-digit productivity advances in food, logistics and retail labellinghttp://www.upmraflatac.com/emea/en/news/details/hg45-pefc-next-generation-liner-offers-double-digit-productivity-advances-in-food,-logistics-and-retail-labellingHG45 PEFC Next-generation liner offers double-digit productivity advances in food, logistics and retail labelling<p>​<img class="ms-rtePosition-2" src="http://assets.upmraflatac.com/News%20images/2015/HG45_LCA-calculations_ENG.jpg" alt="" style="margin:5px;width:240px;height:555px;" /><br>UPM Raflatac’s next-generation glassine liner meets the latest needs in high-volume paper label markets. For label converters, packers and brand owners, HG45 PEFC delivers positive impacts in efficiency, productivity and sustainability.  </p><p>“HG45 PEFC is a competitive innovation in materials and production technology, efficiently reducing the paper thickness without compromising performance in the intended food, retail and logistics applications,” describes Jon Lenck, Director VIP & Prime, Paper Business, at UPM Raflatac EMEIA.  </p><p>“The thinner liner is significantly more productive than conventional HG65. It yields longer rolls in the same diameter, and in cases offers the opportunity to move to longer roll lengths. This bottom line is fewer roll changes for more uptime – and a marked increase in productivity.”</p><p>By using less raw material, the sustainably certified HG45 PEFC also reduces environmental impacts throughout its lifecycle, and helps brand owners meet their packaging sustainability targets. The used liner is fully recyclable through the RafCycle program. <br></p><h2>‘Fit’ PEFC label faces and end-use dedicated adhesives </h2><p><br>The HG45 liner is available in eight label stock combinations. The label papers are selected from UPM Raflatac’s ‘Fit’ range, further increasing materials efficiency and the overall productivity of the label stock. </p><p>The Raflacoat Fit PEFC label paper is supplied with a choice of RP 51, RH 6 and 149 DF adhesives covering room temperature, chilled and deep freeze applications.</p><p>Retail Eco Fit PEFC / RH R5 is designed for in-store and weigh-price labelling, and logistics end-uses are served by Thermal Eco Fit PEFC / RP 51 and Vellum Logistics Fit / RH 6.<br></p><table class="ms-rteTable-2" cellspacing="0" style="width:100%;height:126px;"><tbody><tr class="ms-rteTableEvenRow-2"><td class="ms-rteTableEvenCol-2" style="width:50%;"><a href="http://www.upmraflatac.com/emea/en/product-search/2601" target="_blank">​Raflacoat Fit PEFC / RP 51 / HG45 PEFC</a></td><td class="ms-rteTableOddCol-2" style="width:50%;">​<a href="http://www.upmraflatac.com/emea/en/product-search/2585" target="_blank">Retail Eco Fit PEFC / RH R5 / HG45 PEFC </a></td></tr><tr class="ms-rteTableOddRow-2"><td class="ms-rteTableEvenCol-2">​<a href="http://www.upmraflatac.com/emea/en/product-search/2716" target="_blank">Raflacoat Fit PEFC / 149 DF / HG45 PEFC</a></td><td class="ms-rteTableOddCol-2">​<a href="http://www.upmraflatac.com/emea/en/product-search/2586" target="_blank">Thermal Eco Fit PEFC / RP 51 / HG45 PEFC</a></td></tr><tr class="ms-rteTableEvenRow-2"><td class="ms-rteTableEvenCol-2">​<a href="http://www.upmraflatac.com/emea/en/product-search/2613" target="_blank">Raflacoat Fit PEFC / RH 6 / HG45 PEFC</a></td><td class="ms-rteTableOddCol-2">​<a href="http://www.upmraflatac.com/emea/en/product-search/7535" target="_blank">Thermal Top P 180 / RH 6 / HG45 </a></td></tr><tr class="ms-rteTableOddRow-2"><td class="ms-rteTableEvenCol-2">​<a href="http://www.upmraflatac.com/emea/en/product-search/2982" target="_blank">Raflacoat Fit PEFC / RP 48 / HG45 PEFC</a></td><td class="ms-rteTableOddCol-2"><a href="http://www.upmraflatac.com/emea/en/product-search/3033" target="_blank">​Vellum Logistics Fit / RH 6 / HG45</a></td></tr></tbody></table><p> </p><h2> <br>More production uptime, less waste </h2><p><br>Thinner and lighter materials like HG45 reduce label stock roll diameters. This presents opportunities for label converters to switch to longer rolls, depending on the parameters of their machinery. In UPM Raflatac’s MEGA service, switching to Raflacoat Fit PEFC on the HG45 PEFC liner (from the conventional Raflacoat Plus PEFC / HG65 label stock) can enable an upgrade from 2000 metre to 4000 metre roll lengths. In this scenario, fewer roll changes using the thinner material increases production efficiency by up to 16%, and reduces waste by 5%.</p><p style="text-align:left;"><img class="ms-rtePosition-4" src="http://assets.upmraflatac.com/News%20images/2015/benefits%20comparison%20EN.JPG" alt="" style="margin:5px;" /> </p><p>For more information, please contact your nearest <a href="http://www.upmraflatac.com/emea/en/contacts">UPM Raflatac representative</a>.​</p><p> </p>
Expert tyre labelling solutions to keep your business rollinghttp://www.upmraflatac.com/emea/en/news/details/expert-tyre-labelling-solutions-to-keep-your-business-rollingExpert tyre labelling solutions to keep your business rolling<p>​<img class="ms-rtePosition-2" src="http://assets.upmraflatac.com/News%20images/2011/39_86634.jpg" alt="" style="margin:5px;" />What does it take to meet the tyre labelling challenge – from conversion and dispensing, through distribution and storage to the point of sale? And to satisfy the new legislation for additional labelling ahead of the 2012 deadline? A good start is a trusted labelstock brand known throughout the tyre industry.</p><h2>RH T adhesive the key to good grip</h2><p>UPM Raflatac’s RH T tyre labelling adhesive proves its performance every day on the production lines of nearly every tyre manufacturer in Europe. </p><p>This high tack, high coat-weight rubber hotmelt formulation assures <strong>excellent adhesion</strong> to minimize re-labelling due to lost labels. It also <strong>withstands chemicals</strong> from the tyre rubber and the tyre manufacturing process.</p><p>All UPM Raflatac tyre labelstock rolls are pattern-gummed with <strong>adhesive-free edges</strong>, minimizing adhesive-bleed to keep presses clean and running: <strong>fewer production stops</strong> assures higher productivity both on the printing line and for the tyre manufacturer.</p><h2>Faces to meet every challenge</h2><p>A wide choice of label faces in our tyre range to answer your every need – <strong>needs that from 1 November 2012 must comply with EC regulation</strong> No. 1222/2009. This <strong>new colour label</strong> is similar to those already seen on domestic appliances, carrying ratings for rolling resistance, road noise and wet grip.</p><p><strong>Tough polypropylene faces</strong> for manual and automatic dispensing are strong enough for <strong>clean removal</strong> from tyres in one piece. They provide a <strong>quality print result</strong> with letterpress, screen, flexography and offset techniques, as well as thermal transfer when printing tyre references.</p><p>Raflatyre – a paper-based label face with an aluminium barrier – is going strong after more than a decade’s proven high performance. The <strong>aluminium ‘memory’ layer</strong> helps labels wrap around and adjust to the most demanding tyre profiles and further protects the face from chemical migration.</p><p>Other film and paper faces cater for logistical printing by direct thermal, ink-jet printing and economical labelling on relatively smooth tyre surfaces, to name a few. If you need it, the chances are we’ve got it.</p><h2>Tailor your labelstock with a range of options</h2><p>Need some fine-tuning? We offer several options to tailor your tyre labelstock – like <strong>specially adjusted adhesive coat-weights and pattern-gumming layouts</strong>.</p><p>Our <strong>‘shadow print’</strong> is a new security feature. The inside of the face material is printed before the adhesive is coated, providing <strong>solid reassurance</strong> that the specified UPM Raflatac materials have been used.</p><p>And if you need a truly tailored tyre labelling solution? Get in touch – we’re ready to roll!</p><p>For more information, please contact your nearest UPM Raflatac representative.</p>
The difference is clear: a no-label look for every applicationhttp://www.upmraflatac.com/emea/en/news/details/no-label-lookThe difference is clear: a no-label look for every application<p>​<img src="http://assets.upmraflatac.com/News%20images/2017/Film-label-stock-No-label-look-Perfume-w570px.jpg" alt="" style="margin:5px;" /></p><div>The no-label look is very desirable, but the array of choice in labeling materials can be bewildering. Traditionally there has been a need to compromise between attributes such as flexibility and transparency, and it can be hard to decide exactly which materials are right for you. Our aim is to make it much easier to bring the advantages of the no-label look to your brand. With the right materials, your product will stand out on store shelves and serve as the best possible ambassador for your brand. </div><div><br></div><div>Whether your container is squeezable, contoured, or rigid, we have the right combination of film and adhesive that will work together to give you the flexibility and dependability you need, with the transparency and efficiency you desire. </div><div> </div><div><img src="http://assets.upmraflatac.com/News%20images/2017/NO%20LABLE%20LOOK%20EN_570x250px.jpg" alt="" style="margin:5px;" /></div><div><br></div><div><strong>Different levels of clarity</strong></div><div>There are many degrees of transparency available for no-label look labels, with greater transparency delivering more dramatic no-label looks. To choose the right label for your application, consider the clarity you require and the container you are labeling. The table below shows which of our products to choose for the desired level of transparency for your application.</div><div><br></div><div><strong>Our transparent filmic face materials come in four basic types: </strong></div><div><ul><li>PP Clear films offer a range of options to achieve an ultra-clear no-label look on rigid containers.<br></li><li>Raflex PRO supports an ultra-clear no-label look on contoured and semi-squeezable containers.<br></li><li>Raflex MDO escapes the haze of PE, introducing a clear no-label look for squeezable containers.<br></li><li>VANISH™ provides the ultimate replacement for direct screen printing – it is an ultra-thin PET label face for glass, rigid plastic, or metal containers.<br></li></ul></div><div><br><strong>The right choice of adhesive and liner</strong></div><div>To achieve the ultimate no-label look, your choice of film needs to be paired with a clear liner and a high-clarity, water-whitening resistant adhesive.</div><div><br></div><div><strong>PET liners have three advantages over HD liners: </strong></div><div><ul><li>They are stronger and therefore more reliable in high-speed label dispensing – even in the presence of moisture – maximizing line efficiency.<br></li><li>Thin film liners provide better overall productivity compared to paper by yielding more labels per roll to reduce downtime on roll changes.<br></li><li>They provide a smoother adhesive layer for optimal wet-out and tight contact with the labeled surface.<br></li></ul></div><div><strong>We recommend the following adhesives:</strong></div><ul><li>RP37 for an entry level no-label look<br></li><li>RF37 for a medium level no-label look<br></li><li>RP74 for a premium no-label look<br></li><li>RP76E for a no-label look for beverage containers<br></li></ul><div><strong>Increased flexibility, efficiency, and visual appeal</strong></div><div>Compared to direct printing, the no-label look offers far greater scope for product differentiation and visual appeal. Self-adhesive labels open up a much wider range of decorating possibilities, such as printing, foiling, and embossing techniques, and the print-work is of a higher quality. They also offer far greater flexibility and efficiency for managing container stocks.</div><div><br></div><div><strong>To find out more about which materials are right for your no-label look application, please get in touch with your local sales contact.</strong></div><div><br></div>
Durable labels for tough conditionshttp://www.upmraflatac.com/emea/en/news/details/durable_labels_for_tough_conditionsDurable labels for tough conditions<p>​<br>Durable goods such as electronics and electronic components, automotive parts and domestic and industrial appliances place high demands for self-adhesive label materials. These applications have widely varying requirements for resistance to exposures such as heat, chemicals and solvents, water, mechanical strain and outdoor conditions including UV light. The substrate to be labelled places exacting demands particularly on the adhesive, and from this perspective there are two main types: polar surfaces like glass, metals, ABS plastic, polycarbonate and polyester, and non polar surfaces like PE, HDPE and PP plastics.<br> <br><img class="ms-rtePosition-1" src="http://assets.upmraflatac.com/News%20images/2015/Durables_battery.jpg" alt="" style="margin:5px;" />Non polar (low surface energy) surfaces are particularly challenging due to the basic principle that good adhesive wet-out and bonding requires the surface energy of the adhesive to be equal to or lower than the surface energy of the labelled substrate. For bonding on low surface energy materials, additives are incorporated into adhesives to reduce their surface energy. However, these additives plus tackifiers reduce the adhesive’s cohesion – the property which provides the resilience required for durable labeling.<br> <br>UPM Raflatac’s durable labelling products incorporate UV-acrylic adhesives cured by ultraviolet light. The cure initiates a ‘cross-linking’ reaction, which locks together the molecules in these adhesives, increasing their cohesion and therefore their resistance to durable labelling exposures. Adhesives such as <a href="http://www.upmraflatac.com/emea/en/component/24" target="_blank">RC 15</a>, <a href="http://www.upmraflatac.com/emea/en/component/25" target="_blank">RC 18</a> and <a href="http://www.upmraflatac.com/emea/en/component/26" target="_blank">RC 20</a> provide options optimized for polar, non polar smooth and rough surfaces. They are available with a variety of films such as heat and chemically resistant PETs and mechanically strong Tyveks. <a href="http://www.upmraflatac.com/emea/en/component/27" target="_blank">RC 35</a> is designed for bonding over-lamination films used to protect the printed image. Various combinations are UL-approved for the North American marketplace.</p><p> <br> <strong>‘RX’ series marks a durable solvent-free breakthrough</strong></p><p>The most extreme durable labeling applications have traditionally required a solvent adhesive. UPM Raflatac’s latest breakthrough, RX 15, finally makes it possible to go solvent-free in highest performance applications like high-temperature automotive labelling. Remarkable cohesion provides extreme resistance to chemicals, UV light, and shearing at high temperatures. RX 15 is the first of a new ‘catalyst activated’ adhesive series onto the market. A very high density of cross-links is achieved following the introduction of a catalyst after the adhesive is coated during label stock manufacture. The catalyst is water vapour. </p><p>Read more about </p><ul><li> <span class="ms-rteThemeForeColor-2-0"><a href="http://www.upmraflatac.com/emea/en/solutions-and-services/labeling-solutions/durables">Durable goods labeling applications</a></span></li><li> <span class="ms-rteThemeForeColor-2-0"><a href="http://assets.upmraflatac.com/brochures-attachements/EMEA%20English/RX%2015.pdf" target="_blank">RX 15 brochure</a></span></li></ul><p>  </p>
Ultra-removable adhesives leave surfaces clean as newhttp://www.upmraflatac.com/emea/en/news/details/ultra-removable-adhesives-leave-surfaces-clean-as-newUltra-removable adhesives leave surfaces clean as new<p>​<br>UPM Raflatac’s ultra-removable adhesives offer decisive removability where cleanliness really shows and where damage-free surfaces are essential to an item’s value. <br> <br>The <a href="http://www.upmraflatac.com/emea/en/component/3" target="_blank">RR522U</a>, <a href="http://www.upmraflatac.com/emea/en/component/4" target="_blank">RR523U</a> and <a href="http://www.upmraflatac.com/emea/en/component/5" target="_blank">RR524U</a> adhesives offer varying levels of tack for labelling a wide range of surfaces – from glass and white goods to books and newspapers. Paper and film label face options include Raflacoat Plus PEFC, Vellum TTR, PP White TC 60, Thermal Top P 200 and Thermal Eco 300 PEFC.<br> <br><img class="ms-rtePosition-1" src="http://assets.upmraflatac.com/News%20images/2016/Ultra-Removable_adhesives-fridge.jpg" alt="" style="margin:5px;width:300px;" />Based on microsphere technology, these ultra-removable adhesives consist of minute acrylic adhesive spheres in an adhesive emulsion. This produces microscopically non-continuous adhesive contact with the labelled surface, resulting in low-tack adhesion and a smooth peel-away. The microspheres and emulsion stay anchored to the label.<br> <br>“UPM Raflatac’s microsphere adhesives bring all the benefits of ultra-removable labelling to logistics, general branding and retail promotion,” describes Jouni Iiskola, Labelling Solutions Manager, UPM Raflatac. “Clean removal assists fast and cost-efficient handling, items look as good as new, and end-users and consumers have total satisfaction.”<br> <br><strong>Read more about:</strong></p><ul><li><a href="http://assets.upmraflatac.com/brochures-attachements/EMEA%20English/Ultra-removable%20adhesives.pdf" target="_blank">Ultra removable adhesives</a> </li></ul>
Get ready for 2020 with BPA-free thermal labelshttp://www.upmraflatac.com/emea/en/news/details/get-ready-for-2020-with-bpa-free-thermal-labelsGet ready for 2020 with BPA-free thermal labels<p>​<img src="http://assets.upmraflatac.com/News%20images/2017/BPA-free-thermal-papers.jpg" alt="" style="margin:5px;" /></p><p>Thermal paper, commonly used in the retail sector for receipt paper and weighing scale labels, has traditionally used Bisphenol A (BPA) as a color developer. However, new EU legislation coming into force requires all thermal paper sold in Europe to be free of BPA after 2 January 2020. </p><p>UPM Raflatac has anticipated this change with a full range of uncoated and top-coated BPA-free thermal label materials for most typical end-use requirements. We also offer bisphenol-free and total phenol-free label products for more specific end-user demands.</p><p>“It is important to stay a step ahead of legislation, which is why we are ready to offer a full range of BPA-free thermal label papers well in advance of the deadline,” says <strong>Jon Lenck</strong>, Director, Business Segment VIP & Prime, EMEIA. “If you have any concerns about which product is right for you, get in touch and we’ll be happy to provide guidance.”</p><p><a href="http://www.upmraflatac.com/emea/en/solutions-and-services/labeling-solutions/retail/bpa-free-products">Find out more about EU regulation 2016/2235 and discover our full range of BPA-free thermal label materials »</a></p><p><strong>For further information, please contact:</strong><br>Mr Jon Lenck, Director, VIP & Prime, UPM Raflatac EMEIA, tel. +48 71 776 5000</p>
RafStatic brings UPM Raflatac’s engineering to static-cling labellinghttp://www.upmraflatac.com/emea/en/news/details/rafstatic-brings-upm-raflatac’s-engineering-to-static-cling-labellingRafStatic brings UPM Raflatac’s engineering to static-cling labelling<p>​UPM Raflatac has introduced its engineering expertise to the static-cling labelling category with a new product – <a href="http://www.upmraflatac.com/emea/en/product-search/7096">RafStatic PVC Clear 140</a>.<img class="ms-rtePosition-2" src="http://assets.upmraflatac.com/News%20images/2014/Rafstatic_sunglasses.jpg" alt="" style="margin:5px;" /><br> <br>RafStatic PVC Clear 140 enables convenient and effective labelling in promotional and retail end-uses benefitting from repositioning, re-use and residue-free removal.<br> <br>As a non-adhesive solution for use on smooth surfaces like glass and acrylic glass, RafStatic removes cleanly and easily. Surfaces stay in perfect condition and completely free from residue.<br> <br>Compared to typical PVCs, the material is free from DEHP plasticizers which aren’t permitted for toys and baby products, and it is REACH compliant. This distinguishing characteristic makes RafStatic a safe choice across a wider range of applications.</p><p>For more information, please contact your nearest <a href="http://www.upmraflatac.com/emea/en/contacts">UPM Raflatac representative</a>.​</p>
UPM Raflatac introduces new Forest Positive concept and RAFNXT+ range of sustainable labelinghttp://www.upmraflatac.com/emea/en/news/details/upm-raflatac-introduces-new-forest-positive-concept-and-rafnxt-plus-range-of-sustainable-labelingUPM Raflatac introduces new Forest Positive concept and RAFNXT+ range of sustainable labeling<p><img src="http://assets.upmraflatac.com/News%20images/2017/product-ranges-rafnxtplus.jpg" alt="" style="margin:5px;" /> </p><p>​UPM Raflatac is introducing to the European market a unique lifecycle approach called <strong>Forest Positive</strong> along with <strong>RAFNXT+, </strong>a next-generation solution for sustainable packaging. </p><p> Forest Positive brings significant benefits for nature because it not only ensures net zero deforestation, but is also proven to promote biodiversity, improve water quality, and enhance the ability of forests to absorb carbon dioxide. The innovative RAFNXT+ range has a carbon potential that is up to 20% more carbon positive than standard paper labels. </p><p>The RAFNXT+ range optimizes the use of raw materials, using less energy and water, and generating less waste during its lifecycle compared to standard labels. It provides a competitive edge for printers and brand owners alike in terms of both sustainability and efficiency, with fewer reel changes delivering savings in downtime and start-up waste, lower packaging and transportation costs, and increased storage capacity for both raw materials and finished stock. </p><p>The new range includes labeling solutions for a wide variety of applications, including retail labeling, labeling of packaged food, and labels for transport and logistics applications. </p><p>“With RAFNXT+, customers can differentiate themselves with our Forest Positive concept and by using labels that are proven to be 20% more carbon positive than standard paper materials. Furthermore, they can also enhance their productivity thanks to the optimized raw material efficiencies that RAFNXT+ delivers,” explains <strong>Jon Lenck,</strong> Director, VIP & Prime segment, EMEIA, UPM Raflatac. </p><p>“Forest Positive is a unique approach to the forest lifecycle that goes far beyond deforestation to actively enhance natural capitals,” says <strong>Robert Taylor</strong>, Sustainability Director, UPM Raflatac. “It’s carbon positive, which means the forests that we choose to source our raw materials from can absorb up to double the amount of carbon dioxide emitted during the RAFNXT+ production process,” he continues. </p><p> <strong>For further information please contact:</strong> Jon Lenck, Director, VIP & Prime segment, EMEIA, UPM Raflatac, tel. +48 71 776 5000 Robert Taylor, Sustainability Director, UPM Raflatac, tel. +358 20 4162 164 </p><p><a href="http://www.upmraflatac.com/emea/en/solutions-and-services/product-ranges/rafnxt-plus-range">Find out more about RAFNXT+ and get to know our Forest Positive approach » </a></p>
Tire labelling trends and solutions – UPM Raflatac at Berlin forumhttp://www.upmraflatac.com/emea/en/news/details/tire-labelling-trends-and-solutions-–-upm-raflatac-at-berlin-forumTire labelling trends and solutions – UPM Raflatac at Berlin forum<p> </p><p>UPM Raflatac is attending the Annual Innovative Passenger Tire Development forum in Berlin, Germany on 12-13 May, to discuss trends and developments in tire labelling.</p><p>Speaking at the forum, Labelling Solutions Manager for UPM Raflatac <strong>Martti Vähälä</strong> will note how the majority of tire labelling in Europe has already moved to automatic dispensing, while most tire labels worldwide continue to be applied manually. A particular commonality is that the industry is trending towards film label materials instead of paper.</p><p>UPM Raflatac meets this need with a wide range of PP film label faces for tire branding and informational use. New materials like the Syntyre Premium PET label face offer higher stiffness for automatic dispensing plus increased resistance to chemicals and heat. </p><h2>Hotmelts, automation and sustainability</h2><p>Vähälä will also be focusing on adhesive technology and his expectation for rubber hotmelts to remain the predominant choice. Hotmelt adhesives are soft and tend to bleed especially in elevated temperatures, but they provide aggressive immediate adhesion on rough and uneven tire surfaces.</p><p>"Hotmelts like UPM Raflatac's RHT have adhesive chemistry designed to withstand the chemical components in the tire rubber. This keeps labels adhered and goods traceable and useable. The label also stays on a high level visually. To resolve concerns over adhesive bleed we offer pattern-gumming, which provides adhesive-free areas on roll and label edges," Vähälä explains.</p><p>"With label materials intended for automatic dispensing we've adapted with a more moderate adhesive coat-weight – this provides a consistent and therefore smoother release from the liner, and reduces the laminate thickness to provide more labels per roll. Both of these aspects support optimal productivity."</p><p>With all technical properties in place, brand owners will increasingly differentiate label solutions based on environmental performance. UPM Raflatac's RafCycle scheme recovers label stock liner waste and other labelling by-products from label printers and end-users, for energy recovery or recycling. This reduces waste disposal costs and measurably reduces environmental impacts such as carbon emissions.</p><p>"We offer label printers and major brand owners best-in-class experience in meeting the various challenges of tire labelling," concludes Vähälä. "With thorough industry insight, our products are developed to meet the industry's needs for years ahead in terms of performance, productivity and improved sustainability."</p><p> </p><p>More about <a href="http://www.upmraflatac.com/emea/en/solutions-and-services/labeling-solutions/tires">Tire Labelling</a></p><p>​</p>