Home and Personal Care Labelling
The personal care industry sets high technical and aesthetic requirements on labels that need to be:
- conformable and squeezable
- resistant to water, oils and chemicals
- assistive in visual differentiation
- supportive of a strong brand image
UPM Raflatac’s range of polyethylenes (PEs) and polypropylenes (PPs) covers the majority of applications.
- The ‘no-label’ look
Clear filmic PP labels on clear or opaque packaging create an excellent no-label look, meaning the label is seamlessly integrated to the package.
- Squeezable packaging
Raflex Plus is UPM Raflatac’s own innovation in filmic labelling. This unique polyolefin-based face material combines the conformability and flexibility required for contoured and squeezable packing with high clarity. These are the most valued properties of PE and PP in a single material specially designed for personal care applications.
- Open-closure labelling
An environmentally friendly UV hotmelt adhesive has been developed for combination with a wide range of UPM Raflatac label face materials for open-closure (resealable) wet wipes labelling.
Paper or film labels for Home Care?
UPM Raflatac has a large range of paper-based label materials for various home care applications. However, to create an optimal brand image, particularly one that’s long-lasting, filmic labels have become the most popular choice on home care products.
Safety requirements and certificates
Labelling home and personal care products requires specialist face materials and adhesives that meet the requirements of the industry. UPM Raflatac's products comply with legislation concerning the presence of any potentially dangerous chemicals.