The beverage industry is known for its exceptional branding and marketing. So it’s no surprise that manufacturers use eye-catching labels and beverage packaging to catch shoppers’ eyes and help spur point-of-sale decision making.
Check out UPM Raflatac beverage labels »
Catch a passion for clear films
Brightly colored beverage labeling solutions with sophisticated decoration techniques help water, high-end soda and alcoholic beverages stand out on crowded retail shelves. Many brands sport the “no label” or transparent label look where letters and images seem suspended on glass and plastic bottles. These transparent labels seamlessly adhere to the surface of bottles to create an impression of purity and quality.
Others use strong colors, shine and textured surfaces to make a strong impression. Cold beverage labels often use graphics to convey a frosty appearance.
Beer and cider labels have long been a standard for innovation, adopting ultra thin film labels and liners. Other beverage manufacturers are following suit, adopting downgauged labeling solutions that convey quality, while delivering increased productivity and cost savings.
Whatever the approach, self adhesive labels are a powerful tool for both global manufacturers and boutique beverage companies alike, providing them with endless opportunities for customization.
Let us convert you to beverage labels!
UPM Raflatac beverage labeling solutions include clear-on-clear, white, thin, matte and metalized films as well as special papers and foil labels. These products combine stunning good looks with excellent printability, convertibility and durability.
Go the distance with our performance
Beverage bottles experience changes in temperature and humidity as they travel throughout the global supply chain. UPM Raflatac beverage labels maintain their high-quality appearance and flawless performance in these variable conditions.
Clear PP film used for the “no label” look is paired with carefully chosen adhesives to retain exceptional clarity in all environmental conditions. These labels provide a crystal-clear wet-out when combined with a PET liner.
Beer and flavored liquor labels are usually overlaminated to provide outstanding gloss and print protection. This process ensures that labels maintain good scuff and scratch resistance throughout their production, distribution and usage.